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Post by account_disabled on Nov 25, 2023 23:49:27 GMT -5
personalization becomes important. By sending your customers tailored and relevant emails, you’ll be able to demonstrate your brand’s investment in their unique needs and interests. For example, if they’ve abandoned their shopping cart, you can send a friendly reminder and ask them if they need any help completing their transaction. If they’ve spent time on product pages, you can follow up with more information and benefits. Or maybe it’s been a year since they first subscribed to your newsletter, and you want to send them a note celebrating this anniversary. Here's a great Cell Phone Numbers List example from the cloud-based typing assistant, Grammarly. Based on activity using the platform, personalized emails are sent showing progress on a regular basis with the incentive of a badge. Grammarly email Grammarly email The email goes on to show graphs that compare usage to peers in different areas to drive curiosity and engagement. The email then ends with a CTA to 'Go Premium', the perfect example of using personal data to nurture and convert. Grammarly insights in email Grammarly insights in email With the power of trigger emails and marketing automation (particularly using AI), you can take a proactive approach to solidifying your customer relationships, without having to spend a huge amount of time or effort. You can tailor communications suited to every stage of the customer journey, and, due to , the chances of receiving a response are enhanced. The goal is to use your personalized
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